I am an SEO copywriter, web designer, strategist and writer based in Canberra

lilanigoonesena-digital-services-specialist

I provide strategic, custom communications to businesses and organisations to grow their online brands. 

I have a great love of writing, editing and helping others. So I really enjoy my job. I'm also an SEO copywriterweb designer and digital strategist. 

As well, I teach digital marketing through my digital marketing blog for small businesses, and my newsletter.

Until recently I lived in the beautiful country of Laos where I indulged my love of food on my popular blog, Eat Drink Laos, and wrote food and travel articles for lots of publications

I'm particularly good at: 

  • Writing clear, succinct content on a range of subjects from food to mining to social media

  • Turning complex, technical writing into friendly, engaging content

  • Editing articles, blog posts and online content to draw out the story

  • Using targeted SEO strategy to help sites rank higher on Google searches

  • Designing professional, beautiful websites that get loads of compliments

How I work

I want what you want - a better online profile, well-written content, more social engagement, higher SEO ranking, and more clients. 

I can help your business to grow.

I have loads of custom systems, processes and a clear workflow to make it super easy for us to work together. 

Plus, I'm a nice person. Like, so nice that I used to feed all the stray Lao cats around my house and take them to the vet. (I miss them!) 

Better yet, just ask my clients, I have a 95% referral rate.

We were absolute beginners when it came to building a website for our new business. It was a steep learning curve for us but Lani was always calm and steered us through the mire.

We learnt a lot and are very happy with our website. Thank you Lani!
— Melinda Jamieson & Suzy Piani, Interior Design Consultants, Sold On Styling

I have all kinds of communications experience

20 years' worth, in fact (yes, I'm that old).

Specifically, here are my street creds:

  • Degree in Media Communications

  • Masters in Sustainability

  • Graphic design skills in magazine production and advertising

  • Web design skills in Wordpress, Squarespace and HTML

  • SEO skills in research, analysis and copywriting

  • Australian federal government communications experience in a central agency

  • Environmental consultancy communications in Vietnam

  • Agriculture and climate change communications at a central Vietnamese government ministry

  • Freelance feature writing for publications across Australia, Asia and the US

  • Regularly blogging for 9 years in 4 countries

All that diversity means I can turn my hand to most subjects and projects. 

My writing clients span food, mining, health, travel, business, government and digital marketing. 

And I've designed websites for a range of small businesses including jewellery design, building, real estate, health professionals, and freelance writers. 

I came to Lilani with a brief to design a website that would present me professionally online. She absolutely filled this brief, asking the right questions to make sure my site fit my needs and to make the site user friendly. I’d definitely recommend Lilani’s services: she made the whole process easy, and the outcome was exactly what I wanted.
— Megan Blandford, Freelance Writer & Author